CrowdcastingThe alternative to broadcasting

Crowdcasting: the alternative to broadcasting.

Broadcasting sends a message to an audience. Crowdcasting moves a message through people.

Marketing is the past. Partnering is the future of marketing.

Broadcasting vs. Crowdcasting

Two ways to be heard

One buys attention.
The other builds participation.

Broadcasting

One message, pushed outward.

  • The business buys airtime, space or placement.
  • It pays first — before results are known.
  • It pays whether people respond or not.
  • The audience may see the ad and do nothing.
  • The campaign ends when the budget ends.
  • Success is counted in impressions.
Crowdcasting

One message, carried by people.

  • Real people share, refer, review, rate and survey.
  • Every activity is tracked and verified.
  • Compensation is connected to agreed performance.
  • A recommendation arrives inside a relationship.
  • The network stays after the campaign ends.
  • Success is counted in participation and results.

Broadcasting buys attention. Crowdcasting builds participation.

The performance model

No large upfront advertising commitment.

Affiliate marketing rewards a partner after a defined result occurs. Crowdcasting takes that structure and widens it — adding word-of-mouth promotion, referrals, ratings, reviews, surveys and product testing on top of it.

Instead of committing serious money to media before you know whether anything works, your campaign is built around measurable activities, qualified leads, completed sales, or whatever your agreement defines as a qualifying event.

Step 01

Tell us the objective

Your campaign goal, your target customer, and what a qualifying result looks like to you.

Step 02

We design the campaign

The right mix of referrals, surveys, reviews, content sharing, product testing and performance promotion.

Step 03

Partners participate

Qualified people receive clear assignments, approved materials and required disclosure instructions.

Step 04

Activity is documented

Referral codes, links, screenshots, survey records, transaction data — evidence, not estimates.

Step 05

Compensation follows performance

Crowdcasting and its partners are paid on verified terms and verified results.

Step 06

You use the results

Exposure, referrals, feedback, market data and reporting you can act on.

When our client gets paid, we get paid.

Campaign terms, fees and qualifying events are set out in each written client agreement. No campaign can guarantee sales, profits or any particular business result.

More than promotion

Ratings, reviews, surveys, referrals and affiliate marketing.

Crowdcasting isn't limited to promotional posts. The network can bring back information that improves your decisions and strengthens customer confidence — designed to help businesses attract customers, improve decisions and pursue profitable growth.

Ratings & reviews

Genuine customer experiences, properly disclosed, placed where buyers actually decide. Reviews are never required to be positive — only truthful.

Surveys & market research

Learn what customers want, dislike, need or expect — before you spend heavily on a product or a campaign built on a guess.

Product & app testing

Structured feedback on websites, mobile applications, products, checkout flows and the full customer experience.

Referrals

Trackable introductions through personal and professional networks — codes, links and documented hand-offs.

Affiliate campaigns

Approved partners compensated when a qualifying result occurs: a verified referral, lead, registration, subscriber or completed sale.

Social proof

Verified participation, customer feedback and real experiences that help a new business earn credibility it can't buy.

All ratings, reviews, endorsements and promotional activities must be truthful, reflect genuine experience, and be disclosed in accordance with applicable advertising rules and platform requirements.

A market that is wide and deep

Every new business starts with the same problem.

More than 400,000 new employer businesses open in the United States every year, and millions of new business applications are filed annually. Every one of them walks in with the same question:

How will customers discover us, trust us and choose us?

They need awareness, customers, feedback, ratings, reviews, referrals, social proof and repeat business. Most of them cannot buy their way there on broadcast channels. That's the market Crowdcasting was built to serve — and it renews itself every single year.

See if your business qualifies
400,000+New employer businesses per year, U.S.
MillionsNew business applications filed annually
Every oneNeeds customers, trust and traction
$0Large upfront media commitment required

Source: U.S. Census Bureau, Business Formation Statistics and Business Dynamics Statistics. Market size does not indicate results for any campaign.

Who Crowdcasting serves

First 100 customers, or a new market for an old brand.

Stop broadcasting at customers. Start crowdcasting with people.

Your business does not need a bigger megaphone. It needs a stronger network.

Launch a Campaign Join the Crowd